Southwest Florida's Premier Real Estate
Investor & Property Management Connection.

Property Management Blog

Determining fair Market Rent

Web Admin - Sunday, December 18, 2011

Whether you are a property manager, a seasoned investor or a homeowner looking into property management determining fair market rent is the most important first step in all of the jobs you will perform.

As a property manager sometimes it is easy to think that by being in the market for so long, you automatically know what the price should be. Or you go off the advice of your friends and family because they have a property just like yours. However, it could be on the whole other end of town. The only way to make sure you are maximizing the return on your investment and the ultimate market rent is to do a little research.

Online Marketing

Craigslist is always a great place to start. 90% of all real estate searches start online according to the National Association of Realtors. This and other great sites like Zillow and Hotpads are a great place to compare market rents. Zillow not only lists properties for rent, they have now come out with a rent Zestimator.


This is a great way to see what is going on in your direct area. When you are out at your propeties make sure to call and see what other properties are renting for in a 1/2 mile radius. Make sure you get all of the particulars and write the adress down. When you get home you can go to your local property appraisers site and pull up the square footage and amenities to compare with your home.

Determining Fair Market Rent

The U.S. Department of Housing and Urban Development website publishes an annual report on rental rates by city/state and size of the property. This gives you a good ballpark figure but you must take other things into consideration. The property’s location within the city, amenities and whether utilities are included in the rent can all cause your rent to vary from this figure.

Whatever you decide to do make sure that your agent is utilizing all of the tools out there including the local Multiple Listing Service to determine a fair market rent for your home. At Key Real Estate we look at all of those as well as the several hundred properties that we manage to make sure you are getting the highest return on your investment. For more information call us or check out our website.

Recent Posts


Renting HUD property management company Security deposit refund investor water system maintenance. Investor impact evictions Home owners estero Real Estate Prices real estate market Investment company Real Estate Rentals news letter Cape Coral Real Estate rental properties american dream Real estate rebound rental tips Bonita Springs real estate investors tenants. Ft Myers real estate pending sales Management Distressd homes sales Real Estate Values market rent Pets allowed property manager rental market Fighting Tax Assessment Real Estate Markets Southwest Fl real estate news filing taxes Lawn Service Cape Coral Property management Home values owners Mortgage rates landlord taxes happy tenants Air conditioning cages hurriccane Market Watch Lee County Real Estate Lehigh Acres Duplexes maintenance fees expenses short sales maintenance inspections Naples 10017 Skyview Way Realtor investor management evicions screening process Sanibel Captiva Property Mangement marketing Tax Assessment payout homes for rent real estate company new home construction Fort Myers Estero rental properties A/C maintenance landlords Cape Coral golf communities property management newsletter property managent Property management Luxury Apartments investments South Florida security deposit Colonial Country Club real state ft myers Landlord Estero FL Key Real estate advisors Property management Ft Myers Fort Myers Real Estate Damage real estate advise management fees Property News-Press preventative maintenance Collier County investment oppotunities south ft myers real estate sales Pet Friendly wear and tear Ft Myers properties rental advertising Condos Key Real Estate Fort Myers-Cape Coral land real estate investments building permits investors Realtors Lehigh Acres Property management rent leases Lee County Property Management real estate sales Southwest Florida National Association of Realtors Foreclosure mortgages property managers Air Conditioning property values Sec 8 rental Key Notes Ft Myers renters Golf Fort Myers Property Management property management services investment properties taxes Colonial Country Club Real Estate Rents Selling Lee County tenants rental rates Tenant rental income Beaches Lehigh Acres Funished Bent Palms